Lot Details
Lot 243
Andy Warhol Castelli Gallery exhibition mailer with large portrait poster of Andy Warhol, 1966.
New York: April 1966. A folded mailer opening to reveal the classic portrait of Warhol on silver paper, addressed to Francis J. Newton of the Portland Museum of Art. The full poster 21 7/8 x 22 inches (55.5 x 56 cm). Usual folds, tape repair to fold ends, some splits and handling creases.
The rare portrait poster mailer for Andy Warhol's seminal second show at Castelli Gallery from April 2nd-27th, 1966. At the show, silver clouds and yellow cow wallpaper were presented, both of which caused quite a stir for Warhol's break with his previous painting style. The mailer here offers no text except the Castelli gallery information on the address panel. Instead, the mailer opens to reveal a well-printed, shiny reproduction of Warhol's 1966 self-portrait, one of his most confident and now iconic. Warhol had suggested that the Silver Clouds presented at Castelli represented the end his painting career and that they were meant to float away. The clouds were also Warhol's response to criticism from Donald Judd, whose silvered forms Warhol found static. Around this time the Factory was painted silver, Warhol's Index (Book) employed silver on its covers, and this poster presented the artist himself in this new reflective palette. We trace few examples of this scarce poster. The self-portrait was reproduced on the cover of the first edition of The Andy Warhol Diaries in 1989. Francis J. Newton was the long-serving and highly respected curator of paintings at the Portland Art Museum, In Portland, Oregon.
C
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